Differentiation. It is about being original breaking free from the competition leading, not following. Do you want to forge a path away from the crowd, away from the noise, and closer to your customer?
How Will You Be Diverse?
Along with the perfectly picked and placed words that make up the timeless writings that emerge as a cherished book-something we keep by our bed, travel with far and wide or relax with as we curl up in front of a cozy fire-a superior book layout is vital to an author. Specifically to self-published authors who don't have the talented staff of a key publishing home offering style selections.
The job of a graphic designer is to give your book visual life and interest that will add "character" (look and feel) and catch the eye of a passing patron and spark intrigue that will make them choose it up and open the first page, never wanting to set it down. There's an art to giving your carefully chosen words a look and feel that assists them portray hope, emotion or intrigue.
Book Layout
A slight size change, font style or placement on the page can make all the difference in bringing a powerful personality to your fascinating book. Paragraphs need to have to be the suitable length so they don't seem overbearing-not too lengthy, not too short-but cleverly balanced and readable to everyone not just elite readers. I've noticed some books so jumbled and disorganized it would make a man quiver at the mere thought of attempting to read them.
There are lots of ways a graphic designer can help you improve your book sales. There is of course advertising in the form of a flyer, poster, or a magazine ad. You could put together a media package or marketing and advertising kit for your book, which may well incorporate a CD, an ad, a book marker, a coupon for your next book and so on. You might will need invitations to your book signing certain to be in your near future. You could possibly marketplace yourself employing only your name, but a individual logo to brand your item is much much more helpful and expert seeking. You could possibly need to have organization cards and letterhead designed to enhance your branding image. Are you sending out a newsletter to your database? Let a designer develop your newsletter and send it to your customers "spam-free" by way of a permission-based e-mail program. Why not convert your printed book into an e-book you can sell on your web site? What? You don't have a Internet web page? Every writer requirements a web-site and I know of someone who can custom build 1 that ideal serves your wants. Jessica Dockter is the Graphic Designer who works in collaboration with the writers on Write On! Creative Writing Services to supply our clients a full range of services.
